Adding a campaign

Adding a campaign

Follow these steps to add a campaign:
1. In the top menu, click on Lead to Consult > Campaigns. The list of your saved campaigns appears.
2. Click Add a Campaign from the left panel
3. In the CHANNELS section, select the appropriate channel along with the LEAD SOURCE from the options provided (you can see examples by clicking each type of channel)
4. Scroll down to the CAMPAIGN DETAILS section. Here you can fill out:
o Name: Of the campaign
o Assigned to: Default is the Franchisee Owner but this can be changed to the individual responsible for the event (EC, Promoter, Team Member, etc.)
o Start Date: When the campaign will begin
o End Date: The date that the event will end
o Status:
Active (a campaign that is currently happening)
Inactive
Closed (a campaign that is done)
o Description: What you wish to remember for the event, e.g., what the location is, what table or tent sizes you must bring, any allergies you should be aware of, etc.
5. In the TOTAL COST section, plan your goals for the event:
o Total Cost: The total cost of the event
o Monthly Cost: How much the event costs each month. It is automatically calculated based on the value of Total Cost but you can override if necessary
o Goal (Leads): The number of leads you wish to gather at the event
o Goal (leads/month): Automatically populates how many contacts you will generate monthly based on the Goal (leads)
6. Click Save to save this campaign
o Click Save and Duplicate to save and duplicate the event for a different location with similar information or if you may plan on having the same event in the future
You will be taken back to the list of your saved campaigns.


    • Related Articles

    • Adding a lead

      To add a lead:  In the top menu click on Lead to Consult > Leads, the LIST OF ALL LEADS page appears Click Add a Lead from the left panel In the BASIC INFORMATION Section fill out the following: Channel: The source of how the lead was generated Lead ...
    • Lead to Consultation

      If you found this video helpful, check out these other resources! Bulk Uploading Leads Adding a Campaign Leveraging campaigns on BANG with Byron Zahm Completing a Consultation Report
    • BANG Lead Source Tracking Improvements

      We have chosen to improve these features for the following reasons: - Standardized lead source naming is foundational to expanding the ability to generate business insights  Standardization and automation will reduce manual work for franchisees ...
    • Lead statuses & when to use

      Status Process When to use it New Lead - No Action Yet Automatic Default for web lead or adding a new lead Consultation Booked Automatic When the consultation is booked in the calendar Consultation Rescheduled and Booked Automatic When the consult is ...
    • Adding a Payment

      In the top right-hand menu click on the magnifying glass icon to use Quick Search Type the client’s name Click the magnifying glass icon again Scroll down to the list of Leads/Clients and click the Account Summary icon Scroll down to the ACTIVE ...