Social Media
2025 Marketing Content Calendar
Click below to access our 2025 Content Calendar! This calendar outlines blog topics, infographics, videos and monthly client & tutor email themes for the year. Please note that this is a dynamic, working document actively updated by the Marketing ...
Connecting Your Instagram Account to Rallio
This guide will walk you through how to connect your Instagram Business page to your Facebook page, and Rallio account. Based on the Facebook and Instagram partnership, in order for Rallio to connect to your Instagram account you need to have your ...
Facebook Ad & Boosted Post Guide for Lead Generation
Many franchisees are testing out simple Facebook ads or boosted posts to generate leads, so we wanted to provide you with a more comprehensive guide with some best practices around running paid ads. While we have yet to see paid Facebook advertising ...
How to Verify Your Business on Nextdoor
(North America, UK and Australia) Nextdoor is a free neighborhood hub for trusted connections and the exchange of helpful information, goods, and services. Please find a video below to a walk through verifying your business listing as well as written ...
Facebook Marketing - by Alison Hope
Alison Hope from New South Wales, Australia shares her experience in using Facebook Marketing in the business. Alison discusses Facebook usage stats, her own business page, ROI, and more! Please view through this link here: ...
How do I pin a post to the top of my Facebook Page's timeline?
1. Go to the post on your Page's timeline. 2. Click in the top right of the post. 3. Select Pin to Top of Page. About Pinned Posts When you pin a post: The post will move to the top of your Page's timeline. will appear on the post. Example:
Instagram Training Series
Click below to access the Instagram Training Webinar recordings! Webinar 1: Introduction to Instagram Class notes for this webinar are attached to this article. **Please note, we are aware some of the recording has a blank screen. This is due to ...
Facebook Page Template - How To Update Your Services
Facebook has recently introduced 10 different Facebook Page templates. Each is designed to optimize your content for your target audience by having the Facebook templates designed for the different business types (shopping, venue, gaming, ...
Rallio & Monthly Social Media Posts
Every month the Marketing Team schedules 12-15 social posts (such as infographics, blog posts and videos) to post to your Tutor Doctor Facebook, Instagram, LinkedIn, GMB and Twitter pages, freeing up your time. The benefits of this program are: It ...
Campaigns to Run on Facebook
There are many campaigns that you can run on Facebook to engage with your local community! See the list below, but also be sure to engage with the network in the Facebook Group for ideas on local campaigns. Stock the Fridge A great campaign to run ...
How Do I Like a Facebook Page as My Facebook Page?
To like a Facebook Page as your own Facebook Page, you need to go to that Page on desktop. Click on the 3 dots under the cover photo, and then click 'Like as your page', as shown below.
Where & How to Find Local Content to Post on Facebook Page
Local content is really important for your Facebook Page to showcase being present in your communities! Here are some tips of where and how to find local content: Share news and events from local schools. Like other franchisees’ Facebook Pages. Look ...
Setting Up Instant Replies on Facebook Messenger
Social media is as much a customer service tool as it is a marketing tool. And nowadays, those are one-in-the-same. Consumers contact brands through Facebook and Twitter, expecting a near instant response. In fact, 49% people expect a response within ...
Guidelines to Boosting Posts on Facebook
Boosting you post is an easy way to reach more people. When you boost your post it will be appear higher in your audience’s News Feed and be seen by users who haven’t yet liked your page. However, that doesn't mean you should boost every post on your ...
Planning & Scheduling Content for Your Facebook Page
1. The Importance of Planning Content Planning content is important to ensure you have a consistent flow of content. 2. Content & Campaigns Although you may be signed up to use the Home Office social media scheduling platform (Rallio), it's really ...
The Differences Between Facebook Pages, Profiles and Groups
Pages Businesses, organizations, nonprofits, public figures and more connect with their fans and customers through Facebook Pages. Pages are a free tool that help you grow your social media presence. Use Pages to reach new audiences and communicate ...
How Your Personal Profile is Connected to Your Business Page
A Facebook personal profile and business page are two very different things as described above. Your Facebook business page is all about your franchise and the Tutor Doctor brand. It acts as a mini website. A Facebook personal profile is used to ...
Making Your Personal Facebook Profile Private
Facebook personal profile and business page are two very different things. Your Facebook business page is all about your franchise and the Tutor Doctor brand. You may also use Facebook for personal use to connect with friends, family and share your ...
How to Post Graphics & Video on Facebook Page
How To Schedule Posts on Your Facebook Page
Scheduling posts on your Facebook Page can save you a lot of time! Here's how to do it: CLICK HERE TO SEE A VIDEO DEMO>> 1. Go to your Facebook Page. Click on ‘Publishing Tools’ 2. Then click on ‘Scheduled Posts’ 3. Click on 'Create' 4. Create your ...