Campaign Guides
2024 Back-to-School Marketing Guide
Introduction This guide will provide you with strategies and tactics you can use for your Back to School marketing. As summer comes to an end, be prepared to take advantage of the increase in demand for tutoring support. It’s essential to plan your ...
DIY Holiday Gifts for Schools
Sending a special token during the Holidays is a great touch point with schools and teachers. This can help you build new relationships or solidify ones you currently have. As customary, there will be a variety of cards that can be purchased through ...
Homeschooling Marketing & Sales Guide
Franchisees throughout the network have been seeing increased client inquiries about how Tutor Doctor can support homeschooled students and families. This Knowledge Base article provides you with guidance on key questions you will want to be able to ...
Holiday Season Marketing Guide
The holiday season is a wonderful time to strengthen your connections with families, students, tutors, and schools. It’s also an opportunity to showcase the caring, personal nature of your brand. Here are some thoughtful ways to engage your community ...
STEM Facebook Contest Guide
Show your appreciation to teachers and promote your services by running this Facebook contest to give away a free STEM workshop. The best way to run this contest is as a prize draw – all names submitted get put into a ‘hat’ and you pull out the ...
Summer Reading Challenge Campaign Guide
The Summer Reading Challenge is a way for you to engage with your community and customers over the summer. It’s a simple local challenge – students read some of the books from a recommended reading list (or whichever books they like) and fill in a ...
Back to School Teacher Facebook Contest Guide
Back to School is a stressful time for parents and teachers. Teachers often spend their own personal money on their classrooms - show your appreciation to teachers by running this Facebook contest to give them a gift card to help towards classroom ...
Drivertize Campaign Guide
Your tutors and customers want to spread the word about their great experience with your business, and with Tutor Doctor's Drivertize program, you can help them! This is a really simple program – you provide tutors and select customers with a vinyl ...
Spot the Tutor Doctor Car Campaign Guide
The Spot the Tutor Doctor Car contest is an easy and effective campaign to implement on your Facebook Page. It’s fantastic for increasing engagement online, but also a great community marketing activity that helps build your brand. It’s a fun way to ...
Star Student of the Month Campaign Guide
Running the Star Student of the Month campaign is a great way to engage with parents, help with branding, and celebrate the successes of your students! Parents love seeing their children celebrated for their achievements and will be more than happy ...
Stock the Fridge Campaign Guide
This Facebook campaign is a wonderful way to form real connections with schools and teachers. It was successfully implemented by franchisees Alison and Lacey from Tutor Doctor Emerald Coast. Just a little kindness and appreciation goes a long way and ...
Reenrollment Campaign Guide
The re-enrollment & referral direct marketing campaign is a low cost, time-sensitive promotion that you should be running just before Back to School. This type of sales promotion targets your current and past customers and prospects – it allows you ...